AR in Sports
It is no secret that our world is being largely transformed by technology every day. Technology has influenced us in means of communication and recreation, and since the wheel has been invented, there is something in the works all the time.
Theoretically, this is a great thing, but what if it starts interfering with our everyday activities?
Recently, it has been found that Augmented Reality, a type of experience that alters material from the real world and mixes it with computer-generated material, has been helping to promote and enhance many areas of our lives.
Augmented Reality is typically on a screen, helping its users to do pretty much anything.
The world of sports, believe it or not, is slowly becoming one of the most AR-affected categories.
AR is helping to advance fan engagement, creating a more interactive fan experience compared to live sports games. It is also immensely affecting sports betting, an activity that people all across the world participate in.
With one click, a sports better can have everything– place their bets using an AR app, have direct communication with other users, and get all of their data and statistics in one place, all at once.
Sports training can also benefit from AR. Augmented reality training for sports can be far more efficient, displaying a variety of different situations and training techniques on an athletes’ screen at one click. If an athlete doesn’t have the means to practice on their own, AR can do the trick.
Sports broadcasting and marketing are also important areas in the world of sports. The use of 3D can greatly advance engagement levels in terms of advertising a game and can help improve the quality of entertainment.
Sports medicine is also assisted by AR, considering that AR can easily analyze injuries, suggest improvements, and much more with sensors and other tech.
To sum it up, Augmented Reality can do pretty much everything. Today, computers are improving as our ideas improve and we add information to computers every day, even simply with a few clicks of an internet search.
The knowledge of computers has become greater than the knowledge of humans. It’s a nice concept on paper. All of this sounds great, right? People’s lives could become so much easier with AR, even if they aren’t athletes.
Augmented reality, in actuality, has its setbacks. While it has helped fans interact and connect more to the game, AR has disadvantages as well. For instance, real life sports stadiums provide real interaction with other humans and the true thrill of the game. Why would we want to ruin that just so game-watchers can see all of the stats at all times?
While limitations with AR are endless, is it going to impact sports so much that the games will actually end up being less interactive and physical?
After all, technology isn’t perfect. Sure, it can do a lot for us now, but could AR technology in sports destroy the sports industry like social media has destroyed our minds? Could it ruin athletes’ careers like we are afraid that it could ruin our jobs in the future and cause people to go unemployed?
And where does it end? Computer technology never stops developing, after all.
It is important for tech companies and users to seriously consider the limitations that exist in augmented reality and will continue to exist. A collective effort should be made to control the production of AR in the sports industry before technology gets carried away again.